PERSONNEL FILE: Dinsmore launches new national brand, website

CINCINNATI -- Following three years of significant growth and expansion, Dinsmore & Shohl has rebranded itself.

The firm has launched a new brand that reflects the added value and experience delivered by the more than 475 lawyers working in 12 offices across the Midwest. Dinsmore's Accomplish more brand initiative includes a new website, visual identity and marketing communications campaign aimed at reaffirming Dinsmore's progressive approach to helping its clients achieve their goals and accomplish more in business, in their respective organizational roles, and in their personal lives.

"In less than five years, Dinsmore has grown from 300 to more than 475 lawyers. As a result of the steady growth and entry into new cities, a new market position, name and brand awareness initiative became necessary," said George Vincent, Dinsmore's Managing Partner. "Our new position provides our attorneys with a unifying message and platform to tell their stories. More importantly, it will create an environment where clients can share the successes we've helped them achieve."

Chauncey Curtz, Managing Partner of the firm's Lexington office and member of the Board of Directors, served on Dinsmore's Branding Committee. He explains, "Accomplish more is more than just a brand, it's a mindset we bring to every aspect of our firm - from the way we work with clients to the goals we set for ourselves. This initiative is not intended to shift the focus of the firm; it's about our clients and how they can leverage our expanded network of lawyers and our collective insight and resources to contribute to their own success."

Today, Dinsmore has offices in Cincinnati, Columbus and Dayton, Ohio; Frankfort, Lexington and Louisville, Kentucky; Charleston, Lewisburg, Morgantown and Wheeling, West Virginia; Pittsburgh, Pennsylvania; and the District of Columbia.

Recent Growth
2011
Opened an office in Washington, D.C.
Opened the firm's fourth West Virginia office, expanding to better serve clients across the state

2009
Combined with one of the top 10 law firms in Kentucky - Woodward, Hobson & Fulton L.L.P.
Expanded the Government Relations practice with the opening of an office in Kentucky's state capital – becoming the third Dinsmore office located in a state capital

2008
Welcomed 27 attorneys departing the Columbus, Ohio office of Buckingham, Doolittle & Burroughs, LLP
Combined with the largest Corporate/Tax Firm in Dayton, Ohio - Chernesky Heyman & Kress P.L.L

Dinsmore is comprised of more than 475 attorneys practicing in 12 offices throughout Ohio, Kentucky, Pennsylvania, West Virginia and Washington D.C. For more than a century, Dinsmore has provided a broad range of integrated services to meet the needs of both large and small businesses as well as institutions, associations, governments, professional firms and individuals.

For more information, visit www.dinsmore.com.